Monday, September 27, 2010

Robinsons Builds Strong Presence in Cebu with New Malls, Hotel, and BPO Offices

Robinsons Land Corporation (RLC) is establishing a new dimension towards mall culture south of the country, and has launched and made plans on new structures that are set to offer diverse choices in both lifestyle and tourism particularly in the Queen City of the South, Cebu.

With old malls and new ones that are continuously being developed, RLC is hoping to establish its niche on the business and lifestyle industry, in the province proclaimed by the Department of Tourism as the Philippines’ top tourist destination.

Cebu has a special place in the heart of RLC’s history as its Chairman Emeritus, John Gokongwei was actually born in the province. Cebu is also known as the setting of the company’s first retail ventures, with a department store and grocery outlet opening in the mid 1980’s, and considered one of the first urban establishments to flourish in the Fuente Circle.

The grocery and department store was turned into a full service mall in year 2000 as a three-story building offering retail and gastronomic choices. RLC further established its mixed-use concept in architecture by connecting it directly to the Cebu Midtown Hotel, another RLC property catering to traveling businessmen and convention members.

Both Robinsons Place Cebu and Cebu Midtown will soon undergo major facelifts this year to provide a more modern and dynamic venue to the province’ impressive tourist growth.

Robinsons Place will be sporting an eye-catching façade of glass walls plus a giant projector screen to announce weekend sales and events. The mall is strategically located within three major thoroughfares: Fuente Osmena Avenue, General Maxilom Avenue, and F. Ramos Street. The mall has over 90 brands within its complex, plus Robinsons Malls’ anchor brands such as the department store, the supermarket, Do-It-Best Handyman, Robinsons Appliances and the food court.

Cebu Midtown, on the other hand, will be rebranded as Summit Circle, which is part of RLC’s current rebranding undertaking.

The new hotel will feature a new lobby that will be defined by a minimalist, Asian-contemporary design. All 212 guestrooms will also be fitted to provide modern amenities for tourists on-the-go.

A few blocks away from Robinsons Place is the new Robinsons Cybergate Mall. This project is considered the first establishment in Cebu that offers a unique tenant mix that will cater to the province’s new direction in tourism – medical tourism.

Robinsons Cybergate is defined by a distinct combination of culinary, wellness, medical and BPO spaces, and was constructed with green architecture in mind.

The dining outlet for example, has a glass atrium which provides natural light to the whole space. The ceiling is also draped with tasteful trimmings to regulate temperature.

The first two floors of the building is allotted as dining and retail space, with local restaurants such as Moon Café as one of its more famous outlets. The second floor where the food court is located is usually full since the mall is located near major offices and hospitals.

The third floor on the other hand, is labeled the wellness floors – wherein a variety of salons and boutiques such as parlors and spas have set up office. The wellness centers usually occupy considerable space for its services. The quirky Coco Salon, a Korean-owned beauty space for example, has a wide 110 sqm space, and can accommodate more than 20 customers at a time.

The fourth and fifth floors are reserved for medical clinics – medical establishments that offer consultation and simple diagnostic procedures.

“Cebu has been very aggressive when it comes to medical tourism and Robinsons Land is just responding according to the demand. There’s a call for medical clinics and offices, and our location is considered very strategic as we are right across Chong Hwa Hospital, known to cater to foreigners who are in Cebu looking for special medical services,” said Hermosilla Irizari, RLC's group property manager for Cebu.

To better promote the medical floors, RLC has provided model units with a clinic layout which guests can consider. RLC takes care of the construction and preparation of the clinics. Space sizes start from 35 sqm and above. The last two floors are provided for BPO companies.

“In Cebu, there are about 35 BPO companies now operating and are looking for places to expand. These companies usually have strict specifications when it comes to leasing places. Some of their considerations are temperature, 24-hour service providers, security and accessibility of office. Robinsons Cybergate provides all that and more,” said Lourdes Alano, RLC VP for Lease.

Robinsons Cybergate has a leasable area of 12,000 sqm, and went fully operational in December of 2009.

In the last quarter of 2012, RLC is expected to launch another major project – Robinsons Cebu Maxilom, a 27,000 sqm retail area that’s expected to be one of the key lifestyle hubs in the province.

The project will be located at the General Maxilom Avenue, North Reclamation Area, in Cebu City and will offer a mixed-use establishment that will feature a mall, a museum, al fresco dining spots, landscaped gardens and a new hotel.

The center will be located near the port area, major office buildings and jump-off points to other Cebu destinations. Future plans will also include spaces for residential buildings.

For details on Robinsons Residential Properties, please contact Reby Ramirez @ +63 916.4044.555 / +63 922.883.9308 / +63 919.699.3572 or e-mail her at reby_ramirez@yahoo.com.

Source: Manila Bulletin, 27 September 2010

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Thursday, September 23, 2010

Robinsons's Trion Towers Presents City Living at Its Best


City living. These two words have become synonymous with exciting, fast paced lifestyle that the house-hunting populace is excited about. The famed creature comforts and the numerous possibilities that city life offer has never been easy to resist. More so if the abode to which one will be stepping out from is as equally modern as the city has become.

Such is The Trion Towers, Robinsons Land Corp.’s proposition to city slickers who love the urban jungle. Apart from its prime location in the metropolis, there is much to love about The Trion Towers. A project of Robinsons Residences, the urban lifestyle brand of Robinsons Land, its features are designed to complement, if not raise the bar, of both condominium and city living.

Rising at Eight Avenue corner McKinley Parkway in Bonifacio Global City, this new project consists of three residential towers which boast of an iconic tri-axial design. It is an architectural masterpiece that provides future owners panoramic views of the cityscape, namely the Ortigas skyline, Manila Bay and Laguna de Bay.

On top of that, it introduces the revolutionary Tri-Axial Fresh Flow System (TFFS) which allows the free flow of air and sunlight not only in common areas, but in corridors and every unit as well.

The unit cuts are suited to the lifestyle of its future dwellers, consisting of one-bedroom flat units (ranging from 42.13 to 55.29 sqm), two-bedroom flat units (58.98 to 61.83 sqm), and three-bedroom flat units (101.11 to 123.02 sqm), all with high ceilings and picture windows. Many units also feature a balcony. Unit prices range from P3.6 million to P12.3 million.

The Trion Towers is replete with amenities and features that should delight the aesthetic sensibilities and personal pursuits of the market of professionals and established families.

Indoors, there is the beautifully designed lobby, one for each tower, with a reception/security desk, high-speed lifts, along with daycare/playroom, game room, fitness center, library/lounge with free WiFi Internet access, spa, mini theater and videoke room for the enjoyment of all residents and their guests.

Outdoors, residents will also delight in the niceties – adult and kiddie pools, decorative ponds and refreshing fountains at the Central Plaza, play area, bicycle tracks, jogging paths, reading nooks and meditation garden, all amid lush landscapes that provide the healing benefits of nature.

Outside, the Bonifacio Global City spreads out before future residents. Whether one needs to connect, converge or socialize with people, pursue personal interests and passions, this modern city pulsates with possibilities.

The Trion Towers is Robinsons Residences’ fourth project in Bonifacio Global City.

For details on Trion Towers, please contact Reby Ramirez @ +63 916.4044.555 / +63 922.883.9308 / +63 919.699.3572 or e-mail her at reby_ramirez@yahoo.com.

Source: Manila Bulletin, 23 September 2010

For details on the Real Estate Service Act or RESA Law > www.ra9646.com

Monday, September 13, 2010

Robinsons to develop Lipa property

ROBINSONS HOMES, the provincial house and lot developer of Gokongwei-led property firm Robinsons Land Corp., has acquired a 12.4-hectare land in Batangas.

"The Lipa property will be developed into a prime tropical-inspired residential subdivision with commercial potential," Joan R. Cosico, general manager of Robinsons Homes, said in a statement on Monday.

This will be the first residential development of the mall and residential giant in Lipa, and the second in Batangas.

Robinsons Land operates under four brands -- Robinsons Luxuria for the high-end market, Robinsons Residences for condominiums in central business districts, Robinsons Communities for the middle-income segment, and Robinsons Homes.

Shares in listed Robinsons Land, whose profits grew by 11% in the first half to P2.59 billion due to mall expansion, increased by 2.74% or P0.44 to close at P16.48 each on Monday.

For details on Robinsons Properties, please contact Reby Ramirez @ +63 916.4044.555 / +63 922.883.9308 / +63 919.699.3572 or e-mail her at reby_ramirez@yahoo.com.

Source: Businessworld, 13 September 2010

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Monday, September 6, 2010

Escalades South Metro

Parenting is a difficult job and it does not leave you for many years. It is a life of many decisions – all for the benefit of the child. And that includes the choice of a home, its location, secure environment and proximity to educational and health facilities.

Robinsons Land Corporation, a leading property developer in the country, took the perspective of the parent when it designed Escalades South Metro. A self-contained haven located in the quiet suburbs of Sucat, Muntinlupa, this new project is a mid-rise condominium property developed under the Robinsons Communities brand.

According to Chris Narciso, vice president of Robinsons Communities, the premise of the brand is to develop “a nurturing, close-knit neighborhood wherein residents are encouraged to interact and form close ties.”

“We wanted a low-density environment, with lots of space for gardens and social activity areas, where residents can get to know each other, allow their kids to roam and play freely, or simply relax and unwind after a long day,” he said.

Perched on a property that offers a generous view of Laguna Lake, Escalades South Metro is an easy choice for those who like to leave city life behind and come home to a retreat. The 2.2-hectare property boasts of landscaped gardens and foliage.

A big part of the property is dedicated to open areas – gardens, basketball court, jogging paths, and playgrounds – where kids can play while adults relax and mingle.

Aside from that, ample space is allocated to activity areas like a clubhouse, lap and kiddie pools, and barbecue pits, so residents need not go too far from home to find recreation for the family.

The property combines an Asian contemporary design with an earth-friendly – not to mention cost-effective – aesthetic that allows natural light and ventilation to flow throughout the buildings, allowing residents to cut down on the use of electricity.

When completed, this project will have eight mid-rise towers equipped with two elevators and an entrance lobby with reception counter. Each tower will contain 132 functional residential units – no more than eight meters apart – to encourage residents to visit one another.

The property also has taken security measures that include a closed circuit camera at the guardhouse. There are fire exits in each tower, automatic smoke detectors, as well as fire alarm and sprinkler systems in all the common areas.

This community is ideally located in a flood-free area, a stone’s throw away from the Sucat Interchange and is accessible by public transport. It is close to Makati and Alabang, as well as Bonifacio Global City.

For details on Escalades South Metro, please contact Reby Ramirez @ +63 916.4044.555 / +63 922.883.9308 / +63 919.699.3572 or e-mail her at reby_ramirez@yahoo.com.

Source: Manila Bulletin, 07 September 2010

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Thursday, September 2, 2010

Robinsons eyes P3-B from Ortigas Condo, The Sapphire

Gokongwei-led Robinsons Land Corp. is expecting to generate up to P3 billion revenues from the sale of its newly launched condominium project, The Sapphire.

Robinsons Land vice president for business development Mybelle Aragon-GoBio said the two-tower residential condominium will offer a total of 960 units.

The project will be built on a 2,500-square meter property located along Garnett and Sapphire streets in Ortigas.

Prices range between P2.8 millon for a one-bedroom unit and P4.5 million for a three-bedroom unit. A penthouse unit costs P9 million.

Construction of the first tower is expected to be completed by 2015.

GoBio said The Sapphire, which is under the Robinsons Residences brand, will target start-up families and urban professionals with cosmopolitan lifestyle.

The Sapphire is the latest residential condominium project of Robinsons Land in Ortigas. Other high-rise residential projects of the company in the area include The Sonata, a one-hectare development located in the former Medical City Hospital, and The East of Galleria located in front of the Asian Development Bank.

Robinsons Land is the real estate arm of conglomerate JG Summit Holdings Inc.

During the first 6 months of its fiscal year ending March 31, 2010, the company posted a net income of P1.8 billion, up 10% year-on-year, as real estate and hotel revenues went up by 7% percent to P5.3 billion from P4.95 billion.

Aside from aggressively expanding its residential portfolio, Robinsons Land is also intensifying its presence nationwide with the development of new malls in New Manila, Quezon City; Puerto Princesa, Palawan; Pangasinan; and Cebu province.

For details on The Sapphire, please contact Reby Ramirez @ +63 916.4044.555 / +63 922.883.9308 / +63 919.699.3572 or e-mail her at reby_ramirez@yahoo.com.

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